1 Introduction
pk1997 ("we", "us", "our", or "the Platform") is committed to protecting the privacy and personal data of every registered player. This Privacy Policy sets out in clear, plain English how pk1997 collects, uses, stores, shares, and protects your personal information when you access and use the pk1997 website and associated services.
This Policy applies to all users of the pk1997 platform — including players registered from Karachi, Lahore, Islamabad, Faisalabad, and all cities across Pakistan. It covers all interactions with our platform, from the initial registration process through to ongoing account activity, customer support contact, and account closure.
By registering a pk1997 account, making a deposit via JazzCash or EasyPaisa, or continuing to use the platform after this Policy has been updated, you acknowledge that you have read and understood this Privacy Policy and consent to the data practices described herein. If you do not agree with any part of this Policy, you should discontinue use of the pk1997 platform.
Scope: This Privacy Policy covers personal data collected through the pk1997 website and all related services, including the cricket sportsbook, live casino, slot games, mini baccarat, and the pk1997 VIP programme. It does not cover third-party websites or services that may be linked from the platform — those are governed by their own privacy policies.
2 Data We Collect
2.1 Information You Provide Directly
When you register a pk1997 account or interact with our services, you voluntarily provide personal data to us. This includes:
- Identity Data: Your full legal name, date of birth, and national identity card number (CNIC) as required for age and identity verification purposes.
- Contact Data: Your email address and registered mobile number (which must match your JazzCash or EasyPaisa wallet for payment processing).
- Account Data: Your chosen username, password (stored in hashed form only — we never store plain-text passwords), and account preferences.
- Financial Data: Transaction histories, deposit and withdrawal records, and payment method identifiers (wallet numbers, bank account references). We do not store full bank card numbers on our servers.
- KYC Documents: Scanned copies of identity documents, proof of address, and payment method ownership documents submitted as part of the Know Your Customer (KYC) verification process.
- Communication Data: Records of your correspondence with our support team, including email exchanges, live chat transcripts, and any complaints submitted.
2.2 Information Collected Automatically
In addition to information you provide directly, pk1997 automatically collects certain technical data when you use the platform:
- Device & Browser Data: Device type, operating system, browser type and version, screen resolution, and language settings.
- Network Data: IP address, approximate geographic location derived from IP, and internet service provider.
- Usage Data: Pages visited, time spent on each section, games played, bets placed, session start and end times, and navigation paths through the platform.
- Cookie Data: Session tokens, preference cookies, and analytics identifiers. See Section 7 for full details on our cookie practices.
Minimum Data Principle: pk1997 adheres to the principle of data minimisation — we only collect personal information that is genuinely necessary for the stated purposes. We do not collect sensitive personal data such as racial or ethnic origin, religious beliefs, or health information unless specifically required by law or responsible gaming obligations.
2.3 Data Collection Summary
| Data Category |
Examples |
Collection Method |
| Identity |
Full name, CNIC, date of birth |
Registration form, KYC upload |
| Contact |
Email address, mobile number |
Registration form |
| Financial |
JazzCash wallet number, transaction records |
Deposit/withdrawal process |
| Technical |
IP address, device type, browser |
Automatic — platform logs |
| Usage |
Games played, bets placed, session times |
Automatic — platform analytics |
| Communication |
Support emails, live chat logs |
Direct correspondence |
3 How We Use Your Data
pk1997 uses the personal data we collect for the following specific purposes:
- Account Management: To register your pk1997 account, verify your identity, manage your login credentials, and maintain your account in good standing.
- Age & Identity Verification: To confirm that you are at least 21 years of age and that you are who you claim to be, in compliance with responsible gaming and anti-fraud obligations.
- Payment Processing: To facilitate PKR deposits and withdrawals via JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, and USDT TRC20. Your financial data is shared only with the relevant payment processor to complete your transaction.
- Fraud Prevention & Security: To detect and prevent fraudulent activity, money laundering, bonus abuse, and any other conduct that breaches our Terms & Conditions or applicable law.
- Regulatory Compliance: To fulfil our obligations under the terms of our international gaming licence, including record-keeping, reporting to relevant authorities, and responding to lawful data requests.
- Customer Support: To respond to your queries, resolve disputes, process complaints, and provide technical assistance with your pk1997 account.
- Responsible Gaming: To monitor your gaming activity for signs of problematic gambling behaviour, enforce self-exclusion requests, and apply deposit limits and other responsible gaming tools you have activated.
- Platform Improvement: To analyse usage patterns, identify technical issues, and improve the overall performance, design, and features of the pk1997 platform.
- Marketing Communications: Where you have explicitly opted in, to send you promotional emails, SMS notifications about bonuses, PSL cricket promotions, and special pk1997 offers. You can unsubscribe at any time.
No Profiling for Automated Decisions: pk1997 does not use automated decision-making processes that would produce significant legal effects on your account without human review. All major account decisions — including suspension, closure, and large withdrawal approvals — involve human oversight.
4 Legal Basis for Processing
pk1997 processes your personal data under the following legal bases, in accordance with applicable international data protection standards:
- Contractual Necessity: Processing your name, contact details, financial data, and identity documents is necessary to fulfil the contract between you and pk1997 — specifically, to operate your account, process transactions, and provide the gaming services you have registered for.
- Legal Obligation: We are required to collect and retain certain data — particularly identity and financial records — to comply with our anti-money laundering (AML) obligations, Know Your Customer (KYC) requirements, and the conditions attached to our international gaming licence.
- Legitimate Interests: We process technical and usage data to maintain platform security, prevent fraud, improve our services, and protect the integrity of the pk1997 gaming environment. These interests are carefully balanced against your privacy rights.
- Consent: Where we send you marketing communications — including promotional emails about bonuses and PSL cricket offers — we do so only on the basis of your explicit, freely given consent. You can withdraw this consent at any time without affecting your account status.
5 Data Sharing & Disclosure
5.1 Third Parties We Share Data With
pk1997 does not sell, rent, or trade your personal data to any third party for commercial purposes. We share your data only in the following strictly necessary circumstances:
- Payment Processors: JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, SadaPay, and cryptocurrency gateway providers receive the minimum data required to process your specific transaction.
- Identity Verification Providers: Third-party KYC and AML compliance partners who assist us in verifying your identity and screening against financial crime watchlists. These providers are contractually bound to handle your data in accordance with strict confidentiality obligations.
- Game Software Providers: Third-party casino and sportsbook game providers may receive anonymised session data to ensure game integrity and resolve technical disputes. They do not receive your full identity data.
- IT Infrastructure Providers: Cloud hosting and data storage providers who host the pk1997 platform infrastructure. These providers are contractually obligated to apply appropriate security measures and may not use your data for any purpose other than providing their infrastructure service to pk1997.
- Regulatory & Law Enforcement Authorities: Where we are legally required to do so — for example, in response to a court order, regulatory investigation, or lawful law enforcement request — we will disclose your personal data to the relevant authority. We will notify you of such disclosure unless legally prohibited from doing so.
5.2 Business Transfers
In the event that pk1997 undergoes a merger, acquisition, or sale of all or substantially all of its assets, your personal data may be transferred to the acquiring entity as part of that transaction. We will notify registered players of any such transfer and the privacy implications via the email address associated with their account.
We Never Sell Your Data: pk1997 will never sell, license, or otherwise commercialise your personal data to advertising networks, data brokers, or any other commercial third parties. Your information exists solely to enable your use of the pk1997 platform and our compliance obligations.
6 Payment Data & JazzCash / EasyPaisa
Given that the majority of pk1997 players in Pakistan transact via JazzCash and EasyPaisa, we want to be especially transparent about how payment-related data is handled on our platform.
When you initiate a deposit or withdrawal, pk1997 transmits only the minimum data required to your payment provider — typically your registered mobile wallet number and the transaction amount in PKR. pk1997 does not store your full JazzCash or EasyPaisa PIN or password at any point. All payment communications between pk1997 and your wallet provider are conducted over encrypted, secure channels.
Your JazzCash or EasyPaisa mobile number is tied directly to your pk1997 account as a financial identifier. This means it is used not only for transactions but also as a secondary verification factor in cases where our fraud prevention systems flag unusual account activity. For this reason, you must ensure that the mobile number registered on your pk1997 account always matches the number on your active wallet.
USDT TRC20 Transactions: For players using cryptocurrency deposits and withdrawals, pk1997 records your wallet address and transaction hash for each USDT TRC20 transaction. Blockchain transactions are publicly visible by their nature — pk1997 has no control over the public visibility of on-chain transaction data.
7 Cookies & Tracking Technologies
7.1 What Are Cookies?
Cookies are small text files placed on your device by a website when you visit it. They allow the website to remember information about your visit — such as your login status, preferences, and session activity — to make your next visit easier and the platform more useful to you.
7.2 Cookies Used by pk1997
| Cookie Type |
Purpose |
Duration |
| Essential |
Maintain your login session, security tokens, and platform functionality. Cannot be disabled without breaking core features. |
Session |
| Functional |
Remember your language preference, display settings, and responsible gaming tool configurations. |
Up to 12 months |
| Analytics |
Anonymised data about how players navigate the pk1997 platform, which pages are most visited, and where technical errors occur. |
Up to 24 months |
| Marketing |
Track whether you have interacted with pk1997 promotional content, used only where you have consented to marketing communications. |
Up to 6 months |
7.3 Managing Cookies
You can manage or disable cookies through your browser settings at any time. Please be aware that disabling essential cookies will significantly impact the functionality of the pk1997 platform — in particular, you may not be able to maintain a logged-in session or use the cashier. Analytics and marketing cookies can be disabled without affecting core platform functionality.
8 Data Retention
pk1997 retains your personal data for as long as your account remains active and for a defined period after account closure, in accordance with our legal and regulatory obligations. The following retention periods apply:
- Account & Identity Data: Retained for a minimum of five (5) years following account closure, as required by international anti-money laundering regulations applicable to gaming operators.
- Transaction Records: All deposit and withdrawal records, including JazzCash and EasyPaisa transaction logs, are retained for a minimum of five (5) years for AML compliance and dispute resolution purposes.
- KYC Documents: Identity documents submitted for verification are retained for five (5) years post-account closure and securely destroyed thereafter unless a regulatory hold requires longer retention.
- Support Communications: Customer support correspondence is retained for three (3) years to support dispute resolution and service quality monitoring.
- Technical & Usage Logs: Platform access logs and session data are retained for up to twelve (12) months for security and fraud prevention purposes.
- Marketing Consent Records: Records of your marketing consent (or withdrawal of consent) are retained for the duration of your account and for three (3) years following account closure.
Upon expiry of the applicable retention period, your personal data is securely and irreversibly deleted or anonymised so that it can no longer be linked back to you as an individual.
9 Data Security
pk1997 implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. These measures include:
- Encryption in Transit: All data exchanged between your device and the pk1997 platform is encrypted using TLS 1.2 or higher. This includes your login credentials, payment data, and any documents you upload for KYC verification.
- Encryption at Rest: Sensitive data stored on pk1997 servers — including identity documents, financial records, and hashed passwords — is encrypted at rest using AES-256 encryption.
- Access Controls: Access to personal data within pk1997 is strictly limited on a need-to-know basis. Staff members are granted access only to the data necessary for their specific role and are required to authenticate using multi-factor methods.
- Security Monitoring: Our platform infrastructure is continuously monitored for security incidents, unusual access patterns, and potential data breaches. Automated alerts notify our security team of any anomalies in real time.
- Penetration Testing: pk1997 conducts regular third-party penetration tests and security audits to identify and remediate vulnerabilities before they can be exploited.
- Incident Response: In the event of a confirmed personal data breach that poses a risk to your rights, pk1997 will notify affected players and relevant regulatory authorities within the timeframes required by applicable law.
Your Role in Security: While pk1997 maintains robust platform-side security, you also play an important role in protecting your account. Use a strong, unique password for your pk1997 account, enable two-factor authentication where available, and never share your login credentials with anyone. If you suspect unauthorised access to your account, contact support immediately at
[email protected].
10 Your Privacy Rights
As a pk1997 player, you hold a number of rights with respect to the personal data we hold about you. These rights are summarised below:
- Right of Access: You have the right to request a copy of all personal data that pk1997 holds about you. We will provide this information in a structured, commonly used format within thirty (30) days of your verified request.
- Right to Rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it without undue delay. For account details, many fields can be updated directly within your pk1997 account dashboard.
- Right to Erasure: In certain circumstances, you have the right to request that we delete your personal data. This right is subject to exceptions — in particular, we are legally required to retain certain data for AML compliance purposes even after account closure, and we cannot erase data that we are obligated by law to keep.
- Right to Restriction: You may request that we restrict the processing of your personal data in specific situations — for example, while a dispute about the accuracy of your data is being resolved.
- Right to Data Portability: Where processing is based on your consent or a contract with you, and is carried out by automated means, you have the right to receive your personal data in a machine-readable format and to transmit that data to another service provider.
- Right to Object: You have the right to object to processing of your personal data for direct marketing purposes at any time. Upon receipt of an objection to marketing, we will immediately cease sending you promotional communications.
- Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing carried out before the withdrawal.
To exercise any of the above rights, please contact our support team. All data rights requests are handled within thirty (30) calendar days. In complex cases, this period may be extended by a further two months, in which case we will inform you of the extension and the reasons for it.
Verification Required: For the security of your data, pk1997 requires identity verification before processing any data rights
request. This prevents unauthorised third parties from accessing or deleting your personal information. Please be prepared to confirm your identity when submitting a data rights request.
11 Children's Privacy
pk1997 is a real-money gaming platform strictly intended for adults. Access to and use of the pk1997 platform is prohibited for any person under the age of 21. We do not knowingly collect, store, or process personal data from individuals under 21 years of age.
During the registration process, all applicants are required to confirm their date of birth and submit a valid CNIC for identity verification. Pakistan's National Identity Card is only issued to individuals aged 18 and above — however, pk1997 applies the stricter 21+ age threshold in line with international gaming best practices and our responsible gaming obligations.
If pk1997 becomes aware — through our KYC process, a third-party report, or any other means — that a person under the age of 21 has registered an account or provided personal data to our platform, we will immediately suspend the account, delete all associated personal data that we are not legally required to retain, and refund any deposits made, subject to verification.
Parental Notice: If you believe your child under the age of 21 has registered a pk1997 account, please contact us immediately at
[email protected] so we can take prompt action to close the account and remove the associated data.
12 International Data Transfers
pk1997 is operated under an international gaming licence and its infrastructure may involve data processing in multiple jurisdictions. When your personal data is transferred outside of Pakistan, pk1997 ensures that appropriate safeguards are in place to protect your information to the same standard that applies within Pakistan.
These safeguards include contractual clauses that bind our international service providers to data protection obligations consistent with recognised international standards, as well as technical measures such as encryption to protect data in transit across borders.
Specifically, any third-party service providers — including cloud infrastructure providers, KYC verification services, and game software partners — that process your data outside Pakistan are required under their contracts with pk1997 to:
- Process your personal data only on documented instructions from pk1997.
- Implement appropriate technical and organisational security measures.
- Not engage sub-processors without prior written authorisation from pk1997.
- Assist pk1997 in fulfilling data rights requests from players.
- Delete or return all personal data upon termination of their engagement with pk1997.
13 Updates to This Privacy Policy
pk1997 reserves the right to update or modify this Privacy Policy at any time to reflect changes in our data practices, applicable law, regulatory requirements, or platform features. When we make material changes to this Policy, we will:
- Update the "Last Updated" date at the top of this page.
- Display a prominent notice on the pk1997 homepage and within the player account dashboard for a period of at least fourteen (14) days following the update.
- Where the changes are particularly significant — such as a change to the purpose for which we use your personal data — send a direct notification to the email address registered on your pk1997 account.
Your continued use of the pk1997 platform after the effective date of any updated Privacy Policy constitutes your acceptance of the revised terms. If you do not agree with the changes, you should close your account before the updated Policy takes effect. To close your account, please contact our support team.
Stay Informed: We recommend bookmarking this Privacy Policy page and reviewing it periodically — especially before making significant transactions or sharing additional personal information with pk1997. The current version of the Policy is always accessible at pk1997.org/privacy-policy.
14 Contact Us
If you have any questions, concerns, or complaints about this Privacy Policy or the way pk1997 handles your personal data, please do not hesitate to get in touch with our dedicated privacy and support team. We take all privacy-related enquiries seriously and aim to respond to every query within two (2) business days.
You can reach us via the following contact details:
- Email: [email protected]
- Support Hours: 09:00 – 02:00 PKT daily, seven days a week
- Platform: pk1997.org
When contacting us about a privacy matter, please include your registered email address and a clear description of your request or concern so we can assist you as efficiently as possible. For data rights requests, please include the phrase "Data Rights Request" in your subject line and confirm the email address linked to your pk1997 account.